WSJ – TV Executives Bash Digital Rivals While Talking Up Digital’s Promise

Digital ad spending surpassed traditional TV advertising last year and continues to grow.

May 19, 2017

‘When Linda Yaccarino, head of ad sales for NBCUniversal, pitched a room full of advertisers early this week, she hammered the theme that television is a better destination for their ad dollars than fast-growing digital services.’

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