WSJ – Entertainment Companies Back Tech Startup Founded by a Peltz Son

The app helps users find friends in crowded venues such as festivals, concerts and sporting events.

June 14, 2017

‘Nelson Peltz rose to fame via his savvy and aggressive investing strategy. Now one of Mr. Peltz’s children has attracted some big-name investors of his own.

InSite Applications LLC, a startup co-founded by 24-year-old Diesel Peltz, has lined up financial backing from several major entertainment companies, according to a person familiar with the matter.’

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