The amount of cash the tech giants are willing to throw at OC immediately makes them industry heavyweights. Hollywood is on notice.
August 20, 2017
‘Apple has more than $1 billion budgeted for original programming, Facebook wants its own version of “Scandal” and
Google is ready to spend up to $3 million per episode on a drama.
The three digital giants have signaled to Hollywood that they are serious about entering a television landscape
that Netflix and Amazon shook up just a few years ago. Their arrival will make an already hypercompetitive industry
even more ferocious. This year, there are expected to be more than 500 scripted TV shows, more than double the
number six years ago.’